
Want some professional help with your brand or project? No problem, I'm here to help. In addition to coaching, teaching, writing, and speaking on marketing - I also run a full service digital marketing agency.
I typically work with companies that are $500K to $50M in revenue that focus primarily in finding their customers "online" and are looking for high growth outcomes.
These companies usually are in hospitality, professional services, home services, software as a service, and tourism industries. That said, I also have over ten years of brand experience in CPG (consumer packaged goods), medical devices, health insurance, defense, aerospace, engineering, high-technology, sports and leisure, professional sports, and finally, non-profit and political organizations.
In terms of what I can do, I am an expert in lead generation, conversion optimization, marketing automation, branding/positioning, influence marketing, content marketing, and media optimization.
Basically, I help people find the curious looking for what my clients sell, and then provide effective funnels and pathways that turn those curious into customers.
I am highly experienced in social media, online marketing, inbound marketing, CRM, and analytics - Google, Facebook, HubSpot, and SalesForce, just to name a few. I've been published in Adweek, AdAge, and Social Media Today (to name a few), on leveraging content to build audiences and sell products and services.
How good am I? Well, I'm a professional - batting well above 300.
Typically, I return about 30% in real growth ROI (not return on advertising spend, I grow the bottom line of companies year over year by 30 percent on average). In terms of my campaign performance, I typically return between 5-7X my client's spend in instantaneous returns (ROAS or return on advertising spend).
I've been so good at this, I've been out to Google several times, on their time and dime, to discuss online advertising strategies. I've worked with media buying (traditional and online) and DSPs (Adobe and DoubleClick primarily) managing advertising spends from $50K to $2M a year on behalf of clients.
I've handled primarily "online" activities, but I am also experienced (having managed several million over my career) in print, outdoor, direct marketing, television, radio, and event-based marketing.
So if you are looking for someone to give you the "straight dope" and design marketing strategies that will unlock the potential that lies in your business - then let's explore a bit further and see where things take us. Click on the buttons below to reach out and have a conversation with me.
If you're not quite ready to talk yet, I understand completely. Click on the icons below to learn details about the services I provide to corporate clients: