In my continuing quest to show you good infographics, I went and dug through my swipe file. This one, by Veni Video Vici, Mauco Sosa, and Peter Cobo is amazing.
You may not think of doing animation for infographics – but they’re actually quite powerful when done this way. The graphic reel is just to show capabilities and the illustrations that the group did for CBRE, but you can immediately get an idea just from the graphics. Given the graphics are moving at a rate of about one every four seconds – that’s a great indication of the communications “power” of these infographics. A good infographic should tell a story that is quickly scanned by the eye. These definitely do the trick.