In this Infographic Example, Neal Patel lays out for you how and why things are shared, liked, and commented on with Facebook. It’s kind of a grand slam of infographic examples because, if you write an article titled “7 Secrets Facebook Doesn’t want you to Know,” it will get hits and read. Everyone is “ga ga” over Facebook; getting traffic, getting shares, getting recognition. I think in the minds of many a CMO the scenario goes something like this, “Step One – Killer Facebook post… Step Three – Huge profits, CEO builds a statue of me on a horse out Front leading us to Victory.”
Ok maybe that’s a bit flippant – but not all that flippant. Facebook is something that hundreds of millions of people spend four hours or more a day on – so of course brands want to become rich and shameless in social media. Quicksprout is more than ready to help you get there.
Now all my histrionics aside, Neal Patel (the CEO of Quicksprout) is a really smart guy, and really clever generally with his infographics. He’s one of the few content marketers with a dedicated in-house infographics team. His other company, Kiss Metrics, has been featured in the Studio as well as Infographic Examples. Quicksprout’s graphics are well designed, are chocked full of great information, and are fun to look at, which is why they’re great examples of infographics generally.
I will share this with you as well – Neal is the only guy who speaks “truth to power” about the power of marketing with Infographics. I strongly encourage reading that article – Neal explains how much money they spent at Kiss Metrics making high quality infographics, and what type of results they got.
If you want, you can read the original blog post here about this Facebook graphic.