Marketing Agency in Minneapolis, Minnesota specializing in growing small and medium-sized businesses.
In the Blink of an Eye... If a picture is worth a thousand words, then you brain sucks down pictures like it's reading War and Peace in two seconds. Ninety percent of what your brain perceives as …
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Once upon a time there was a guy named Bob. Bob studied hard in school. Because Bob was so fastidious, he did very well in school, and got great grades. He got into really great colleges – and …
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ROI of Marketing : Part Duex (and this time - it's for real) In yesterday's post, I discussed how most CMOs (and brand leaders generally) don't calculate ROI of marketing properly. Presuming you …
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Chances are you're calculating ROI wrong, and you probably draw the wrong conclusions about the number derived (presuming you calculate it correctly). How ROI is evaluated needs to be based upon a …
Continue Reading about Calculating ROI (And Why You're doing it wrong) →
